Lil Finder Guy
Who is it? What is it? Is it friend or foe? Has it arrived in peace, or is it plotting to corrupt our SSDs and fray our USB-C cables?
Little is known about Lil Finder Guy, which is not its official name (I think), that first appeared the same day Apple debuted the MacBook Neo. It has appeared in the corner of one TikTok post by Apple (oh yeah, Apple started posting on TikTok and it’s unhinged) and in screenshot apparently captured during a “Matcha Break with MacBook Neo” livestream on TikTok on Wednesday afternoon, but I haven’t been able to track down any other shots of the stream itself.
Screengrab from the “Matcha Break with MacBook Neo” livestream posted by m2macmini on X.
All I know about Lil Finder Guy is that it’s freakin’ adorable, assuming it means me no harm. And instead of doing literally anything productive or tending to my adult responsibilities like bills, taxes, or work, I have spent my weekend tumbling down the rabbit hole trying to build a life for this mysterious little creature despite knowing next to nothing about it.
Lil Finder Guy appearing in the top corner of a post by Apple on TikTok about the new MacBook Neo.
Google Gemini (aka the next Siri) has been helpful in modelling out the rest of its body from the single TikTok post. From there, I started generating what Lil Finder Guy might look like working, angry, running, jumping, laughing, and more. Of course, this is all abstraction stacked on abstraction at this point. I do not know if Lil Finder Guy can laugh, what it finds funny, or whether its short, knee-less legs are even capable of jumping.
But it went further, again I’m really avoiding a lot of adult responsibilities and putting all my hope and dreams into this Lil Finder, because I even found a way to generate a 3D model of Lil Finder Guy.
“The Findies” posted by Andreas Storm on Twitter
Where I and the rest of the internet take this from here remains to be seen. All I know is that Apple should definitely keep this Lil Finder around.
But no, I do not think this is the last we’ve seen of Lil Finder Guy…